Mergers and Acquisitions

What happens when two companies decide to buddy up? Panera Bread was bought by JAB Holdings for the hefty price tag of $7.5 billion last month. SolarCity became part of Tesla Motors at the end of last year. LinkedIn joined up with Microsoft not so long ago, while AT&T and Time Warner are planning on … Continue reading

The Five Minute Read: You Are Not So Smart

In this week’s Five Minute Read, we review a book that explains why we do the things we do – David McRaney’s You Are Not So Smart. “Sometimes the best books about investing aren’t even about investing.” I’m afraid I’ll have to weasel out of attributing that quote to someone as I can’t actually remember … Continue reading

Understanding Revenue

Businesses make money… or at least they’re meant to. But do you know exactly where those dolla’ bills are coming from? So you’ve found a company you’re interested in investing in. Now what? First and foremost, you need to get to grips with how that company generates revenue. Revenue is the engine of every business. … Continue reading

What is a Stock Split?

All industries are guilty of using confusing jargon, and the world of investing is no different. This week, we find out what a stock split is, and how it could affact you as an investor. We’re on a mission to end the glut of investing jargon. And for good reason. Talking to our customers, we hear … Continue reading


The Five Minute Read: The Intelligent Investor

In our latest Five Minute Read, we review the book Warren Buffett called “the best book about investing ever written”, Benjamin Graham’s The Intelligent Investor. We’ve been on a bit of a Buffett buzz in Rubicoin HQ these past few weeks. Last month’s Five-Minute Read was The Little Book of Value Investing, which I suppose it … Continue reading

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What Is An IPO?

After all the excitement of last week, IPOs are the hot topic of the moment. But what exactly is an IPO, and how should we behave as investors when a new company hits the market? Last week we were treated to one of the biggest spectacles the tech world has seen in a long time … Continue reading


The Five Minute Read: The Little Book of Value Investing

In Rubicoin’s latest Five Minute Read, we review Christopher H. Browne’s The Little Book of Value Investing – the go-to guide for value investing. Continuing on from our last review of Roger Lowenstein’s biography of Warren Buffett, this month’s Five Minute Read is rather Buffett-themed. Originally, the idea was to review The Intelligent Investor by Benjamin … Continue reading

The Dow Jones Index: Hitting 20,000

Since mid-December, various media outlets have been frantically tracking the Dow Jones as it approaches the 20,000 mark for the first time. But what does hitting 20K really mean for the index, and the market as a whole? Over the last month or so, the financial media has been enthralled in a collective mania over … Continue reading

What Is A P/E Ratio?

We’re frequently asked by users about P/E ratios and how they are used to assess potential investments. In the latest Rubicoin U blog, we debunk some of the major misconceptions about P/E ratios and find out if it’s actually a metric worth using. Warren Buffett is commonly referred to as one of the world’s most successful investors, but … Continue reading

‘Tis The Season: Seasonal Investing

Trying to predict the short-term market is about as effective as analyzing a lottery ticket. That said, the market has been known to follow certain seasonal trends at different times of the year. A few months ago, we wrote a blog explaining why September was traditionally one of the most volatile months in the stock market. … Continue reading

The Five Minute Read: The Little Book That Builds Wealth

In Rubicoin’s latest Five Minute Read, we review Pat Dorsey’s examination of economic moats in The Little Book That Builds Wealth. Pat Dorsey is the founder of Dorsey Asset Management – a wealth management firm focusing on 10-15 companies with sustainable competitive advantages. Dorsey believes that by concentrating on businesses that have a wide economic … Continue reading

Tesla/SolarCity Merger: All You Need To Know

Farewell SolarCity…. We hardly knew you. It’s with a heavy heart that we bid farewell to SolarCity, one of our favorite little companies in the Rubicoin Showroom.The largest installer of solar panels in the United States has been acquired by Tesla Motors in a $2.6 billion deal as of last week. The largest installer of solar … Continue reading

Exchange Traded Funds (ETFs)

Instead of building your portfolio from individual stocks, investing in an ETF allows you to instantly access a wide-range of assets. One of the most common queries we get from our users is, “I want to invest, but where do I start?” It’s easy to tell people that investing will help shape their financial future, … Continue reading

Fractional Shares: Flexible Investing

Rubicoin has launched an option to buy fractional shares through its Invest app. But what are fractional shares exactly, and what are the benefits of buying them? Here at Rubicoin, we’re constantly trying to make it easier to invest. That’s why we’re delighted to announce a new update to the Invest app that will make investing … Continue reading

Index Funds: ProShares Dividend Aristocrats ETF

After huge success with our first index fund, we’ve decided to add a new ETF to our Showroom. Like dividends? Then you’re going to love this. Back in March, we decided to give our users the opportunity to invest in an index fund. This was the first time that we had included anything other than individual stocks … Continue reading

The Five Minute Read: The Richest Man In Babylon

In Rubicoin’s latest Five Minute Read, we review George S. Clason’s The Richest Man In Babylon – taking financial advice all the way back to ancient times.  George Samuel Clason was an American businessman and writer who founded The Clason Map Company – the first company to publish road maps of the United States and Canada. Clason’s business … Continue reading

Index Funds: The Vanguard S&P 500

Consistently picking great companies to invest in can take a lot of time and research. By investing money in an index fund, you can instantly gain access to a diversified portfolio.  In my twenty plus years of investing, I’ve owned hundreds of stocks. I’ve had incredible winners, disastrous losers, and a whole lot of laggards that ended up going … Continue reading